Strategic Content and Communication Design
Turning “We Talked About It” into “We Know What to Do”
Ysabel Garcia is a training and communications systems designer helping organizations deliver content that drives real-world application.
Most organizations already offer training, programming, and social media content on topics like equity, mental health, and culture.
The challenge is what happens after.
When real situations arise, their audiences are often left without clear and consistent ways to translate what they’ve learned or seen into action.
This reflects a deeper issue.
Most content is not designed to support real-world application or decision-making.
Ysabel designs communication and learning systems that address this gap.
This work includes creating, structuring, delivering, and refining internal training systems and curriculum, as well as developing and managing public-facing educational content such as campaigns and messaging.
Ysabel works with
- State agencies and public health departments
- Schools and school districts
- Colleges and universities
- Youth-serving organizations
- Community-based organizations
Mental health and social service organizations
Impact
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Designed and delivered 200+ trainings, workshops, and learning experiences, reaching thousands of professionals across public health, education, and community sectors
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Created public-facing educational content and campaigns that translate complex topics into accessible, engaging messaging for organizations such as Arise for Social Justice, Growing a New Heart, and a Call for Change Helpline
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Invited to the White House for the release of the 2024 National Strategy for Suicide Prevention and Federal Action Plan
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Featured in the Boston Globe, which noted, “All roads to suicide prevention initiatives tailored to Latinos in Massachusetts seem to lead to Garcia.”
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Named one of the most influential Latina leaders in Massachusetts by Amplify Latinx and MassLive
Praise and Testimonials for Ysabel
I liked how honest and raw Ysabel was about everything she discussed. I especially liked how she connected mental health to social constructs. I never thought of it in that way, but she did a great job connecting the two.
The session was wonderful. The whole workshop had this living heartbeat sustained by the passion, honesty, humor, and kindness of Ysabel. Very inspiring to my personal work and my desire to be of greater benefit to my community.
I thought Ysabel did an excellent job of articulating the many nuances and dimensions of lived experience and how these come together in the individual. It takes a certain skill to cut through the fog of privilege and help make contact with the raw reality of suicide through an intersectional BIPOC lens.
Ysabel has worked with the following organizations
